'Better to smile than let it get you down/ Darling, Darling please keep your head up to the sky/ It's beautiful outside/ And the sky just seems so blue', says the lyrics of Cleo Sol's latest single 'Sweet Blue'. The official music video of this latest track by the talented West London singer-songwriter, which was published on YouTube and other social media platforms in May 2019, is directed by Jeremy Ngatho Cole and Marco Grey, and the music is produced by Info.
To match the title and the mood of the song, blue and green dominate the color palette of the video and thus produce a soothing effect on the eyes. The soulful vocals by Sol are equally calming and mood uplifting. The piano is jazzy, the percussion perfectly groovy, and the choruses extremely energetic. The video features the singer, adorning a blue and green kimono-style blouse, effortlessly singing the song while dancing to the peaceful yet groovy rhythms of the track. Her laid-back rhythmic movements are carefree and graceful, reflecting her confidence. The music video is shot entirely indoors and only uses moody or bounce lighting to create a serene and tranquil ambiance.
The look of the video is heavily inspired by Japanese aesthetics. The art direction and styling for the video, which is done by Barbara Ayozie, is absolutely successful in complementing the theme and the mood of the song. Against the minimalist but elegant visual background, Sol's raw and relaxed voice along with the heavy jazz, soul, and R&B-inspired instrumental creates absolute magic. 'You wanna wake up a smile at the day, huh/ Feel like I'm at the cage I hope right out, hmm' - the lyrics celebrate hope and asks one to be optimistic. The music video has the power to brighten the darkest mood. In a world that is suffocated by gaudy things and flashy illusions, 'Sweet Blue' is like a breath of fresh air and truly inspirational.